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Brand Manager

A Brand Manager is required to join Wahl (UK) Ltd, an international business with UK headquarters based in Kent.

This is an exciting opportunity to work for a recognised brand in their field and to be at the forefront of a new product category launch.

If you have experience with Product Marketing, managed retail channels and have strong customer insight experience then this is the role for you.

Reporting directly into the Head of Marketing, you will be responsible for implementing all marketing and brand plans, executing and delivering insightful research and analysis as well as taking ownership of the end user customer experience. Furthermore, you will be managing 4 direct reports and pushing the brand to the next level. A good knowledge of Digital marketing practices would be highly advantageous.

Product marketing experience is essential as well as experience of working with retail channels (route to market).

Day to day duties will involve, but not limited to the following:

1. Work closely with the Head of Marketing to assist with creation of marketing/brand plans for all divisions.
2. Assist the Head of Marketing to create a robust digital strategy.
3. Analysing research and data to identify trends and gaps in the market.
4. Manage market research and customer insights to fully understand the customer experience.
5. Manage budgets of individual projects keeping in line with the overall allocated marketing spend.
6. Plan and cost launch activities for new product and brand launches.
7. Work closely with the in-house graphics team to manage artwork workload.
8. Working with the wider global team on key projects.
9. Further develop presentations and product sales programmes for Sales Team to improve their knowledge and capability.

The ideal candidate should be able to demonstrate the following:

1. Marketing Degree, CIM or relevant qualification.
2. Previous Brand Manager experience.
3. Customer insight experience – surveys, focus groups.
4. Product experience.
5. Project management.
6. Good knowledge of Digital marketing principles.
7. Experience with managing a team.
8. Strong communication skills.

The role is based on 37.5 hours per week 8:30am – 5:00pm, Monday to Friday at our Head office in Herne Bay, Kent. Although the role will include occasional external meetings, exhibition attendance and international travel which will include evenings, weekends and overnight stays.

Salary depending on experience, please indicate expectations in your application or you will not be considered.

To apply, please send your CV and salary expectations to: timothy.foster@wahl.co.uk

No agencies please